Car Sales Training – Martec Europe Limited

November 2nd, 2009

When you set goals for yourself, are you a Doberman or a Labrador?

Imagine this… Someone comes close to the Labrador’s dinner and he sets a goal to protect it… Bark, Bark, Bark. We all know, that no matter how loud or indeed fierce the happy faced dog barks they will run a mile before anything serious happens. It’s all noise and little action, and that’s because of the second half of the Labrador’s goal, the unspoken half… To protect my dinner was the first half, as long as I don’t have to upset anyone or get into trouble was the second.

Now the Doberman is a whole different story. “Protect my dinner no matter what!”

So when you set a goal for yourself, to reach a specific point or get a specific thing, are you Doberman? Or do you have a limiting second half to those good intentions just like a Labrador?

As an example, I’m going to have that last Rolo, as long as no one else wants it! OR That Rolo’s mine!

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