Nottingham, United Kingdom ( 2009) – Heart Internet, a leading web hosting company based in the UK, have added a new generic Nominet tag to their control panel to allow resellers to transfer and register domain names without Heat Internet’s tag appearing anywhere!

Due to Nominet’s rules relating to the registration of .uk domain names, until now all domain names had to be registered through the Heart Internet tag, thus allowing resellers’ clients to see that Heart Internet was the hosting company. But, this has now all changed with the addition of Heart Internet’s new generic tag, which provides resellers with a truly white label web hosting package, without ever revealing Heart Internet’s name or details.

Called EXTEND, the new white label tag can be accessed in the preferences section of the Reseller Hosting Control Centre and enables resellers to transfer and register domain names under their own brand identity, while ensuring the same superior hosting for which Heart Internet are renowned.

“We work constantly to improve the service we offer to resellers,” said Jonathan Brealey, Managing Director of Heart Internet. “With the addition of the new generic tag, we can now offer a bespoke and completely white label service to resellers, which helps to maintain reseller brand integrity.”

To find out more about Heart Internet and their services, visit www.heartinternet.co.uk or ring 0115 934 2171.

Nottingham, United Kingdom (October 15, 2009) – Website owners are putting their website’s stability and performance at risk by failing to understand how important their choice of web host is according to research conducted by UK web hosting company Heart Internet (www.heartinternet.co.uk). The results of the study found 2 in 3 web site owners (67 per cent) do not consider a reliable hosting platform as the most important element of their website.

The survey, commissioned to provide an insight in to internet user’s attitudes towards running a website, found that services displayed (18 per cent), having 24×7 support and technical back up (18 per cent), keeping their readers updated with news (15 per cent) and using the latest technologies (7 per cent) were most considered to be the most important elements of running their own website.  Jonathan Brealey, managing director of Heart Internet said “Because web hosting sits in the background out of sight, site owners can often view the hosting as an afterthought or that all hosting is the same.” Jonathan continued “More often than not, attention only turns to hosting when their web host has technical issues or their site outgrows the hosting and they experience down time. Putting your choice of web host at the top of your priority list is essential for the smooth operation of your website”.

As one of the UKs leading web host, Heart Internet provides individuals and businesses with everything they need to get their website online including domain names, shared web hosting, dedicated servers and reseller hosting.

For more information visit the website http://www.heartinternet.co.uk