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Europe’s leading provider of media relations and marketing Communications software and services has announced that two NHS Primary Care Trusts have deployed AINewsFlash.

In any large corporation, it is essential that all divisions send a consistent message to the media. It is particularly pertinent to the NHS and the public sector that have to be accountable to the general public. AINewsFlash helps organisations take control over their relationships with the media and other key audiences. NHS PCTs are increasingly required to protect their reputation, so it is important that the key messages are distributed at the right time to the right people.

AIMediaComms is a rapidly growing company providing media relations management and marketing communications software. Established in 2009, they have brought together the knowledge and expertise from Solcara and Ether-ray and their respective product sets, Spotlight and NewsFlash. www.aimediacomms.com has a simple philosophy to create sophisticated software that makes life easier for communications professionals.

The UK’s fastest growing second hand website has revealed that those who live in Wigan are more likely to buy second hand than any other UK city.

The UK’s fastest growing second hand website, www.Preloved.co.uk, has today revealed that North West city Wigan is the second hand capital of the UK. Preloved.co.uk analysed site statistics to find the number of visits from each UK city and discovered that in March 2010 there were 13,872 from Wigan, equating to 17% of the city’s total population.

Visitors from Wigan also spent 30% longer on the site than the national average, and viewed 37% more pages.

Amongst all searches for second hand items, those from Wigan searched most frequently for caravans. This was closely followed by cars, sofas and then fish tanks.

Birmingham came in second with 15% of the city’s population visiting the site during the month of March. The capital came in at number four with 11% of its 8 million strong population visiting the site in the last month.

Londoners were keen to grab a second hand laptop, with bikes and pushchairs also being particularly popular.

The cities most likely to buy second hand, based on the number of visits to Preloved per head of population:

1. Wigan – 17%
2. Birmingham – 15%
3. Rotherham – 15%
4. London – 11%
5. Manchester – 10%
6. Bolton – 9%
7. Nottingham – 9%
8. Glasgow – 8%
9. Leeds – 8%
10. Bristol – 7%

Scousers came bottom of the list with only 4% of the nearly half a million Liverpudlians visiting the site during the month of March. Of those from Liverpool who did use the site, the Apple iPhone was a particularly popular search.

Edinburgh was the third least likely to buy second hand with only 5% of the total population of the city visiting the site. Of those that did, wedding dresses were a popular second hand buy.

Ian Buzer, Managing Director of Preloved.co.uk said:

“These statistics are interesting as it enables us to grasp which cities are the most second hand savvy and what things people in different places like to buy online. It’s fascinating to see that the people of Wigan have an unusually high affinity to caravans and fish tanks. We feel that by releasing the figures, it will help the public see what kind of things are popular online, which helps if anyone wants to raise some extra cash by selling their unwanted clutter.”

He continued,

“Not only was Wigan the city that visited the site the most frequently, it was also the one that submitted the most classified ads. At Preloved we are trying to encourage buying and selling within local communities as it is safer and more fun to meet with local people. The fact that places such as London, Glasgow and Bristol are so active on the site should encourage others in these cities to explore what people in their area have to offer.”

The statistics showed that, combined, there were nearly 3 million visits to the site during March, which equates to 5% of the UK population.

Link: http://www.Preloved.co.uk

ENDS

For more information, please contact Gabrielle Lofthouse, 10 Yetis Public Relations Agency, [email protected] or call 01452 348 211.

Notes to editors:

Preloved was founded in 1998 and has grown to become one of the largest classified ads sites in the UK, with hundreds of thousands of second hand items for sale as well as thousands of product reviews and a highly populated and active forum.

The site prides itself on the fact that all private ads are completely free to post including a photo, with absolutely no listing fees, no selling fees and no catches, giving sellers and credit-crunched Brits a free and simple way of clearing their clutter. Popular sections on the site include; but are not limited to, baby clothes and equipment, children’s toys, furniture, vehicles, caravans and wedding dresses.

Research by the UK’s leading discount website has found that just 24% of Twitter users want to see promotional tweets in their feed, with 68% admitted to being ‘unhappy’ with the development.

Twitter.com founder, Biz Stone, yesterday announced on the Twitter blog that the company was unveiling ‘promoted tweets’ as a means of monetising the popular 140 character service, with initial partners including Best Buy, Bravo, Red Bull, Sony Pictures, Starbucks, and Virgin America, with ‘promoted tweets’ by these companies set to appear in search pages on the social networking site.

A study of 1,219 people was conducted to gain feedback about the tweeted advertisements by city deal website, www.Groupola.com, and has found that initial feelings about the marketing move are not positive.

One quarter, 24%, of UK Twitter users said they were ‘happy’ with the move, compared to 68% that said they were unhappy with the fact their Twitter experience would start to include commercial tweets. The remaining 8% said they were interested to see how the commercial inclusion would play out.

Despite the number of users that said they were unhappy with promoted tweets, when asked the question, “in what other ways, besides promoted tweets would Twitter be able to monetise?”, 74% of Brits admitted that they ‘didn’t know’.

17% said they thought Twitter could monetise by having the site ‘sponsored’ by brands in regional areas, providing them with targeted location-based brand promotion depending on the region the user is in when they sign up. Just 2% said they thought Twitter could charge users to use the service.

Mark Pearson, Managing Director of Groupola.com had the following to say,

“The Twitter team have clearly had some difficulty coming to terms with the fact that to survive, they have to monetise. It’s as simple as that.

“Twitter really is the media’s social networking darling, and for something this big to have been valued at $1bn and go on existing without some form of revenue stream is unwise and has been baffling for all other entrepreneurs.”

He continued,

“I believe this could work out very well for Twitter, and should help the investors start to see a return on their money. As with any change, there will be resistance for a short period of time, but I think the level of loyalty Twitter users show will soon outweigh the negativity surrounding the move.

“From an online business perspective, it will be extremely interesting to see how well the initial brands fare through their promoted tweets, as I could definitely see the idea of promoting our daily city-specific deals through Twitters as a viable marketing option to aid in the promotion of group buying discounts.”

http://www.Groupola.com works because of ‘group buying power’, a new-to-the-UK way to save money, that will give users the ability to save money on restaurants, spa days, beauty and hairdressing, experience days, sport and leisure activities, theatre, concerts and much more.

LINK http://www.Groupola.com

ENDS

For more information, please contact Rich Leigh, 10 Yetis Public Relations Agency on 01452 348 211, [email protected] or on Twitter @goodandbadpr

EDITORS NOTES

Overnight, Groupola.com became the biggest Group Buying Power website in the UK when it launched in February

Groupola.com operates in 8 of the largest cities across the UK, including London, Birmingham, Liverpool, Manchester, Brighton, Bristol, Cardiff and Edinburgh.

Mark Pearson, MD of MyVoucherCodes is a regular media contributor regarding online shopping and the credit crunch. At 29 his personal worth is more than £30 million. Mark was previously a trainee chef working for Gordon Ramsay at Claridges, London.

MyVoucherCodes has had sales exceeding £481m in the last year

Consumer savings on online shopping via MyVoucherCodes.co.uk up from £28m in 2008 to £52m in 2009.

Margaret Thatcher has been voted the female politician Brits would most like to share a takeaway with, whilst Nelson Mandela tops the International poll.

To commemorate the impending General Election, the UK’s leading takeaway website www.Just-Eat.co.uk asked more than 2,400 members of the public to list the UK politicians they’d most like to ‘have a takeaway with’, in the style of the age-old ‘who would you invite to a dinner party?’ question.

A study of 2,413 British adults has found that Winston Churchill and Margaret Thatcher are the perfect political pair from the past or present, according to the UK’s leading takeaway website http://www.Just-Eat.co.uk, with Nelson Mandela voted the international politician Brits would most like to pick the brains of.

When asked the multi-answer question, “which politician, alive or dead would you most like to share a takeaway with?” which included a short biography of each politician alongside it, Brits were united in their decision that former Conservative Wartime Prime Minister Winston Churchill would be their number one choice of takeaway partner.

The top ten UK politicians, past or present that respondents most wanted to share a takeaway with are;

1. Winston Churchill – 81%
2. Margaret Thatcher – 76%
3. Mo Mowlam – 72%
4. Harold Macmillan – 67%
5. Neville Chamberlain – 64%
6. Ted Heath – 60%
7. David Lloyd George – 52%
8. Michael Heseltine – 49%
9. Tony Benn – 44%
10. Aneurin Bevan – 42%

Clement Attlee, who led the Labour party between 1935 and 1955, serving as the country’s Prime Minister after the Second World War from 1945 to 1951 came eleventh in the list of great politicians.

When asked, “which International politician, past or present would you most like to share a takeaway with?”, more than 90% of Brits said they’d like to sit down to a takeaway meal with former South African President and anti-apartheid campaigner Nelson Mandela, who was closely followed by former American President Abraham Lincoln with 85%.

Mikhail Gorbachev, the last leader of USSR and recipient of the 1990 Nobel Peace Prize took third position, with four fifths of Brits admitting they’d like to pick his brains over a takeaway.

1. Nelson Mandela – 92%
2. Abraham Lincoln – 85%
3. Mikhail Gorbachev – 82%
4. George Washington – 74%
5. John F. Kennedy – 71%
6. Barack Obama – 69%
7. Bill Clinton – 67%
8. María Eva Duarte de Perón (Evita) – 63%
9. Fidel Castro – 59%
10. Jacques Chirac – 52%

David Buttress, UK Managing Director of Just-Eat had the following to say,

“Whether you’re a fan or not, politics affects all of us, and with the General Election fast approaching, we wanted to investigate the politicians, past or present, the British public would most like to sit down for a takeaway with.

“Winston Churchill was always going to be a frontrunner, so the interest for us lay in how close The Iron Lady of politics was to being the number one takeaway partner! This list can essentially be taken as a top ten of the greatest UK politicians past and present.”

He continued,

“The race to Number 10 is heating up, but time will tell whether or not the current crop of politicians will be considered for lists like this in years to come!”

ENDS

For further information, or to speak to Just-Eat, please contact Rich Leigh, of 10 Yetis Public Relations Agency on 01452 348 211, [email protected] or on Twitter @goodandbadpr

EDITORS NOTES

Just-Eat was listed in the TechCrunch Europe Top 100 Index 2010 http://eu.techcrunch.com/2010/02/03/the-new-techcrunch-europe-top-100-index-is-your-startup-in-it/

Just-Eat was founded in Denmark in 2000

Just-Eat services 40,000 meals a day

Just-Eat have received and dealt with more than 7,000,000 meal orders

Just-Eat has 4000 takeaway restaurants signed up to its UK site and uses its patented Just-Eat technology to offer a seamless on-line ordering service including latest menus.

After receiving an increasing amount of enquiries from male holidaymakers about whether the hotel they will be visiting will be showing the World Cup this summer, the UK’s fastest growing online independent travel agent has commissioned research to find out more about the rising panic.

New research commissioned by one of the UK’s leading online independent travel agents of 2,634 men aged 18-30 has looked into attitudes towards holidaying during the World Cup.

Www.sunshine.co.uk wanted to run the poll after noticing an increasing amount of enquiries in the run up to the World Cup as to whether or not the resort they would be staying in would be showing the matches. Of the men polled, 27% already have a holiday abroad booked for this year and 31% are planning to book one.

Of those who are or are potentially going away this year, 62% said they wanted to watch the World Cup and more than 1 in 3, 36%, of those abroad at the time of the competition said they would be checking whether their hotel, resort or somewhere in the surrounding area would be showing the games. Nearly half, 49%, said they felt anxious at the thought of missing a match that they wanted to see.

14% said they were using the World Cup as an excuse to go abroad, admitting the warm weather made for nicer surroundings to enjoy the game in. Only 8% said they would rather have stayed home during the World Cup, whilst 22% admitted it was their partner that had persuaded them to go away.

The study by http://www.sunshine.co.uk also found that 12% had contacted their hotel to check what other nationalities were going to be staying there during the World Cup and nearly a quarter, 23%, said they would rather check in to a hotel with more English guests, to avoid a clash over the match results.

54% said they would prioritise watching a World Cup match over any other activities on holiday.

Chris Brown, co-founder of http://www.sunshine.co.uk, commented on the findings;

“After already looking into women’s opinions of the World Cup and finding how a large number planned to go on holiday to avoid the game, we wanted to hear more from men about their thoughts on the subject.

“Judging by the research results and the number of panicked enquiries we have had at sunshine.co.uk, it’s clear that many men are worried about missing out if the go abroad whilst the World Cup is on. Luckily, it’s given away in the name that the World Cup is a widely appreciated game, so I don’t think there’s any danger of people not being able to find somewhere to watch the match on holiday.”

LINK http://www.sunshine.co.uk

ENDS

For more information, or to arrange an interview with somebody about sunshine.co.uk, contact Shannon Haigh of 10 Yetis PR Agency on 01452 348211 or email [email protected]

Editors Notes

Sunshine.co.uk is the UK’s leading online independent travel agent and was founded by Chris Brown and Chris Clarkson, the same people behind Holiday Watchdog which was bought by TripAdvisor in February 2008 for an undisclosed amount of money. Sunshine.co.uk offers low cost holidays and budget flights to destinations all over the world as well as great deals and discounted hotels.

The UK’s only recruitment agency review site has today revealed that three  in four British workers would have considered taking a pay cut or cutting down on their hours if their company was in financial difficulty during the recession.

New nationwide research conducted by the UK’s only recruitment agency review site had revealed that nearly  three in four workers would have taken pay cuts or worked less hours during the recession in a bid to save their company.

Www.HireScores.com polled 1,298 people to see how far people would have gone during the recession in order to keep hold of their jobs and save their company. Of those who would make a compromise, 63% said that they would have been willing to take a pay cut in order to save their company if the recession had affected the business financially.

Of those who said they would take a cut, one in five, 21% said that they would have taken a cut of up to 5% if it meant they could stay in their current employment. Half said that they would be willing to take a 2% decrease in their wages, with only one in ten people claiming they would allow a 10% decrease. Of the people that said they would take a pay cut, half said they would only do so if their boss were to take one too.

61% of those polled said that they would be willing to do more hours for no extra money in an attempt help out their employer. Four in five people who believed that this would help their company said that they thought it would eliminate the need for the employer to hire temps or extra staff to cover the workload.

The top things employees would have done to save their jobs and company during the recession are:

1. Take a pay cut – 63%
2. Work over time for no extra money – 61%
3. Work less hours – 52%
4. Go without annual bonus– 46%
5. Print less – 39%
6. Unpaid leave – 37%
7. Give up their company car – 35%
8. Give up their work phone– 33%

Of the 26% workers who said that they wouldn’t make an allowance in order to help their employer out, one in three, 34%, said that they didn’t care about the job that they had. Half, 49% said that they were unable to make any changes to their working hours or pay due to their living commitments, whilst 17% said that they didn’t like their boss enough.

Lisette Howlett, Managing Director of http://www.HireScores.com said;

“I think it is great that so many of those in employment are willing to make compromises in order to save their company, such as taking pay cuts, cutting down on hours and by taking unpaid holiday. This level of support should give many companies the confidence and ability to work their way through the recession.”

She continued;

“It is interesting to note how much more willing people became if their boss did something first, which says quite a bit about the importance of strong, authentic leadership during challenging times. Also interesting is the number of people who were not willing to make a change who stated that this was because they did not like their boss enough.”

***ENDS***

Link: http://www.HireScores.com

Gabrielle Lofthouse, 10 Yetis PR
Tel: 01452 348 211
E: [email protected]
T: @Gabriella_PRowl

Note to Editors

About HireScores.com:

HireScores.com website is totally independent and not linked to a job board or recruiter which makes it ideally placed to provide such information
HireScores.com is committed to fair feedback with checks and balances in place to support this
Free to use for all with a strong and growing knowledge centre, Blog and Forum
Lisette has over 20 years industry experience with such firms as ICI,
Zeneca/AstraZeneca and Syngenta as well as local government and the public sector.

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R&J Public Relations took home three awards at the 2009 Pyramid Awards hosted by the New Jersey Chapter of the Public Relations Society of America. The annual awards program recognizes New Jersey companies and public relations firms statewide for their exceptional performance generating public relations visions, strategies, and programs that result in measurable return for their client’s brands and bottom lines.

“Our clients are exceptionally supportive, allowing R&J to create and implement successful communications programs that produce noteworthy outcomes and achieve tangible business results,” said John Lonsdorf, President of R&J Public Relations.  “It is always humbling to be recognized by your peers for accomplishments such as these, and we look forward to continuing to provide our clients with exciting and effective campaigns in the future.”

R&J was recognized with Pyramid Awards for its work on behalf of:

• “National Fire Sprinkler Association Fire Sprinkler Design Technician Recruitment Video” in the Video Communications category, Pyramid Award (Project leader Tiffany Miller, Senior Account Executive and Ken Hunter, Vice President of Account Services)
• “Altoona Regional Health System: Freedom of Choice for Nurses” in the Crisis Communications category, Honorable Mention (Project leader, Ken Hunter, Vice President of Account Services, and Jason Ledder, Media Relations Director)
• “Manfrotto Makes Martha Merry: High Tech Christmas Gifts on the Martha Stewart Show” in the Features or News Articles category, Honorable Mention (Project leader, Kyle Kappmeier, Senior Account Executive)

The Public Relations Society of America strives to advance the standards of the public relations profession through the sharing of best practices, forums and professional development, showcasing the Pyramid Awards to recognize New Jersey-based agencies and companies that advance the industry through successful programs and results.

About R&J Public Relations

R&J Public Relations LLC is a leading brand-building public relations firm specializing in assisting companies that are driven to become market leaders, or who are passionate about defending their market leadership position.  Based in Bridgewater, N.J., the firm has a highly successful track record in the development and implementation of communications and promotional programs for companies ranging from divisions of large, multi-national conglomerates to regional market leaders.  For more information on R&J Public Relations, visit www.RandJpr.com.

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